Since 1982 Alexandre Gama has worked in the Advertising Industry and is the man behind one of Brazil’s top advertising agencies, Neogama. He has a proven himself throughout his career, starting as a Copywriter and eventually moving up to positions like CEO. He did this while working for multiple agencies like Almap BBDO, Young & Rubicam, and Global Board. As the Global Chief Creative Officer of BBH he would become the first Brazilian to lead Agencies in a Global Network and is currently the only Brazilian member of the Publicis Groupe Global Creative Board. Since 1999 he has been the driving force behind Neogama’s rise and to become the first Brazilian Advertising Agency to win a Lion in Cannes Festival in its rookie year. Success that has continued through the years including a 2015 Lion for the Mix Brasil Festival for Cultural and Sexual Diversity.